Native Space
Identity and brand design development for a co-warehousing & business growth platform, designed for small businesses and entrepreneurs
Native Space is a co-working warehouse and business growth platform for small businesses and entrepreneurs, fuelled by a passion to help people achieve their business goals - whilst providing access to a unique creative and like minded community. Whatever you do they want you to do it there.
As Creative Lead for Native Space, I led the visual storytelling behind its brand launch and space offerings. From CGI renders to social media campaigns and press ads, I crafted a cohesive visual identity across digital and print.
Brand communication and identity
Crafting the brand guidelines for native space was all about shaping a visual language that felt modern, flexible, and human. I approached it as a design system rooted in openness and community and kept the colour palette as calming and neutral alongside candid photography styles- with a view to connecting with potential customers, whoever they may be.
Crafting the brand guidelines for native space was all about shaping a visual language that felt modern, flexible, and human. I approached it as a design system rooted in openness and community and kept the colour palette as calming and neutral alongside candid photography styles- with a view to connecting with potential customers, whoever they may be.
Social posts and press
I crafted a series of visually cohesive and strategically aligned social media designs that reflect the brand’s conversational and grounded aesthetic. From Instagram posts to story templates, each design was tailored to enhance engagement while maintaining a consistent visual identity.
I crafted a series of visually cohesive and strategically aligned social media designs that reflect the brand’s conversational and grounded aesthetic. From Instagram posts to story templates, each design was tailored to enhance engagement while maintaining a consistent visual identity.
Press ads were featured in the posh magazine (Peterborough’s football ground) Part of a campaign to announce the launch. These went alongside a jumbo screen video, pitch-side LED screens and an email campaign.
Jumbo Screen at The Posh
CGI creation
I created CGI’s to sell the space as it was being fitted out. These featured heavily on social and the website, helping to create buzz around the offering and give potential clients a feel for what the space will look like. All renders created in Blender
I created CGI’s to sell the space as it was being fitted out. These featured heavily on social and the website, helping to create buzz around the offering and give potential clients a feel for what the space will look like. All renders created in Blender
Sales tools
To drive sign ups for native space+ membership and conversions after visits to the site, I created a series of information brochures/pdfs for new and potential customers. These displayed the key offerings and facilities available when you choose to become a part of the Native Space family.
To drive sign ups for native space+ membership and conversions after visits to the site, I created a series of information brochures/pdfs for new and potential customers. These displayed the key offerings and facilities available when you choose to become a part of the Native Space family.
