Native Space
Co-warehousing and business growth platform for small businesses and entrepreneurs.
Role: Creative Lead – Brand Identity & Launch
Brand system, launch campaigns, social, press, CGI, sales tools
Brand system, launch campaigns, social, press, CGI, sales tools
Ask:
Native Space needed a compelling brand and launch presence to attract early members before and during build.
Task: Create a scalable identity and deliver a multi-channel launch campaign.
Action:
- Developed brand system
- Led social & press campaigns
- Created CGI visualisations
- Designed sales tools for conversion.
Result:
Awareness ↑, engagement ↑, pre-sign-ups ↑, conversion to membership ↑
Established a recognisable, approachable brand identity that could scale across digital, physical, and experiential touchpoints.
Social Media & Press Campaigns
I crafted visually cohesive social posts and story templates aligned with the brand’s conversational, grounded aesthetic, optimising for engagement and consistency. Launch campaigns extended into press ads in The Posh magazine, jumbo screen videos, pitch-side LED displays, and supporting email communications.
Impact: Created a multi-channel launch that drove awareness, engagement, and early sign-ups for Native Space memberships.
Jumbo Screen at The Posh
CGI & Visualisation
To showcase the space during its fit-out, I produced high-quality CGI renders in Blender for use across the website and social media. These immersive visuals gave potential clients a tangible sense of the space and helped generate excitement before opening.
Impact: Generated buzz and facilitated pre-sign-ups by visually communicating the experience of the space before it physically existed.
Sales & Membership Tools
I designed brochures, PDFs, and other information assets to support membership sign-ups and post-visit conversions. Each piece highlighted key offerings and facilities while reinforcing the brand’s approachable, community-focused identity.
Impact: Improved lead conversion and membership sign-ups by providing clear, visually engaging collateral to support prospective customers through the decision-making process.
