ManageSpace
Led identity and brand development for ManageSpace, a SaaS platform simplifying facilities management for the self-storage industry. I evolved and embedded the brand across its digital ecosystem, refining guidelines, designing assets for its community platform and YouTube channel, and leading the full website design.
Brand Identity Design • SaaS Branding • Digital Brand Systems • Brand Guidelines Development • Website Design • Content & Community Graphics • Cross-Platform Brand Consistency
Blender intro for branded video content
Brand communication and identity
I developed the brand guidelines, which needed more versatile elements. Adding bespoke gradients and a more definitive set of icons brought more life to what was previously a linear feel. I also created merchandise designs that reflect the modern, slick nature of the technology.
I developed the brand guidelines, which needed more versatile elements. Adding bespoke gradients and a more definitive set of icons brought more life to what was previously a linear feel. I also created merchandise designs that reflect the modern, slick nature of the technology.
Community site
The community site aims to keep members up to date with tech insight through articles. I created bold and modern thumbnail graphics to draw the reader's eye. Each week or month, the developers behind ManageSpace recorded updates on the progress they were making. I created a separate graphic style for this Developer Diaries content, keeping it understated due to its frequency. While the design needed to be recognisable, it could not be too overpowering.
The community site aims to keep members up to date with tech insight through articles. I created bold and modern thumbnail graphics to draw the reader's eye. Each week or month, the developers behind ManageSpace recorded updates on the progress they were making. I created a separate graphic style for this Developer Diaries content, keeping it understated due to its frequency. While the design needed to be recognisable, it could not be too overpowering.
Website design
We designed the website with the aim of reflecting the smart and slick tech behind ManageSpace. We created sections that explain features in an open and accessible manner, showcasing the opportunities to be part of shaping the product itself.
We designed the website with the aim of reflecting the smart and slick tech behind ManageSpace. We created sections that explain features in an open and accessible manner, showcasing the opportunities to be part of shaping the product itself.
Content Series & Brand Activation
For ManageSpace’s podcast and video content, I developed a modern mini-brand that aligned seamlessly with the wider visual identity, bringing a professional yet energetic feel across thumbnails and episode covers. This included interview and product evangelist content designed to drive views and encourage engagement via the community site.
To further embed the refreshed brand across channels, I also created a cohesive series of Meet the Team posts, using custom icons and brand colours to introduce team members in a clear and engaging format.
Idents
A selection of idents I created for ManageSpace, playing with the logo and the idea of “seeing space differently”.